Monster Energy’s latest additions to its lineup, Ultra Blue Hawaiian and Juice Viking Berry, bring bold new flavors that aim to capture both tropical and berry-inspired taste experiences.
These drinks not only introduce unique profiles but also offer different approaches to sweetness and energy-boosting ingredients compared to the original Monster Energy flavors.
Ultra Blue Hawaiian is a sugar-free energy drink designed to mimic the flavors of the well-known Blue Hawaiian cocktail. It features a bright blue color and a tropical fruit blend dominated by pineapple, with undertones of citrus and other exotic flavors. Unlike the original Monster Energy flavor, which has a more robust, almost syrupy citrus taste with a heavier sweetness, Ultra Blue Hawaiian is much lighter and crisper.
The drink is part of Monster’s Ultra series which means it contains zero sugar and relies on artificial sweeteners like erythritol and sucralose to deliver its sweetness. The caffeine content is similar to the original Monster Energy, providing a solid energy boost without the extra calories or sugar crash. Additionally, it includes Monster Energy’s usual blend of B vitamins, taurine, Panax ginseng extract and L-carnitine, all of which contribute to enhanced focus and endurance.
Juice Viking Berry, on the other hand, offers a completely different experience, leaning into the rich and bold flavors of Nordic berries. It has a deep reddish-purple color and a fruit-forward taste that blends blueberry and raspberry. Unlike Ultra Blue Hawaiian, this drink contains real fruit juice, which adds natural sweetness and a slightly thicker texture.
It shares similarities with other drinks in the Monster Juice series, such as Pacific Punch, but Viking Berry has a tart and deep berry profile rather than a tropical punch-like mix. Compared to the original Monster Energy, which features a tangy citrus base, Viking Berry is far fruitier and smoother, making it a good alternative for those who prefer a juice-infused energy drink.
The sugar content is notably higher than Ultra Blue Hawaiian, as it uses both natural fruit sugars and added cane sugar to create its balanced sweetness. Despite this, the caffeine content remains consistent with most Monster beverages, ensuring that the energy boost is just as effective.
When comparing these two new flavors to the classic Monster Energy drink, it is clear that Monster is expanding its range to cater to different preferences. The original Monster has a strong, slightly medicinal citrus taste with a notable sweetness that comes from a combination of sugar and artificial flavors. It is known for its intense and slightly carbonated texture, which gives it a bold presence.
In contrast, Ultra Blue Hawaiian offers a lighter, more refreshing take on an energy drink, making it more appealing for those who want something crisp and sugar-free. Juice Viking Berry, meanwhile, brings a fruitier, juicier alternative to the lineup, making it stand out from the original Monster’s more artificial citrus punch.
Both of these new additions reflect Monster’s continuous effort to diversify its flavor offerings while maintaining the high caffeine content and energy-boosting blend that fans expect. Whether a consumer is looking for a refreshing tropical escape with Ultra Blue Hawaiian or a bold, berry-packed energy burst with Juice Viking Berry, these drinks provide exciting new options for energy drink enthusiasts.